Sep 29

Lorrie Morgan-Ferrero of Red Hot Copy and Christine Cibula of www.LiveIntoIt.com at Alexandria K. Brown of Ezine Queen Holiday Party!
Lorrie Morgan-Ferrero of Red Hot Copy was my introduction to
copywriting and an Internet based business model. That was
a short two years ago, and that was mom and me together
with Lorrie and Ali at Alexandria K. Brown’s Holiday Party.
We had SO much fun… The holidays are just around the corner!

Alexandria K. Brown - Ali, Christine N. Cibula - CC, Lorrie Morgan-Ferrero - Lo, Katherine Cibula - Kati at Ali's Holiday Party!

Happy Thanksgiving, Merry Christmas, and Happy Hanukkah!
Face it, in less than two months, your business is coming to
a grinding halt. Once the holidays hit, there are just too
many other obligations to focus on exponential growth.
Wouldn’t it be nice to not get caught flat-footed in
January 2008? Have your copy updated and ready for launch
BEFORE the New Year hits for a change! Visit
ONE DAY RED HOT COPYWRITING WORKSHOP
now to claim your spot!

On Friday, October 19 my friend, Lorrie Morgan-Ferrero of
Red Hot Copy is holding a one-time only, hands-on
copywriting WORKSHOP. You will actually be molding your own
copy into a powerhouse ready to work for you 24/7 ON-SITE.
This high-touch, hands-on event takes place in Burbank,
California. It’s called, *The Insider Copywriting Formula:
What Every Business Owner and Entrepreneur Must Know For
Maximum Profit and Prestige.* There are only 50 seats
available and GOING FAST! Visit
ONE DAY RED HOT COPYWRITING WORKSHOP
now to claim your spot!

Remember, to live into the business life you’ve imagined,
copywriting is one absolutely essential key to communicate
your message to your clients. Lorrie will get you there in just one day!

Live Into It… :)CC

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Sep 28

The life of entrepreneurship is quite a personal choice. If you haven’t made the leap, be aware. If you have made the leap, you know what I’m talking about.

In corporate, I wore many hats. At one time I was doing operations, training and development, and public relations all at the same time. I was also working 100 hour work-weeks. I sometimes worked 21 days straight without “overtime” pay. I thought this was a lot. I thought I worked hard. That life seems like a vacation by comparison to the beginning stages of entrepreneurship.

As an entrepreneur, I’m the “go-to-guy” for EVERYTHING…
1. Quarterly Sales Taxes
2. Annual Bookkeeping, Accounting, & Tax Preparation
3. Back-end business operations
4. Product Development
5. Marketing
6. Business Planning & Development
7. Shipping & Customer Service
8. Quality Assurance
9. Training & Development
10. ALL OF THE ABOVE…

I went from wearing many hats to wearing every hat. I learned a whole new meaning to the word “BURNOUT” even though I love what I do.

Every entrepreneur has a learning curve that is steep. One person may be great at shameless self promotion while another person may be great at product development. We’re not all good at the same things. So I’ve learned some lessons in the last two years that I’d like to share.

1. While you have millions of ideas, keep sifting it down to 10 ideas then 7 ideas then 3 ideas until you narrow it down to ONE primary goal. THEN really focus your energy until you accomplish that one goal.

EXTRA HELPFUL HINT? Make sure the ONE primary goal you choose has the greatest income generating potential. Save your philanthropic goals for after hours, because the ONE thing that will keep you in business doing what you love, is having the INCOME associated with doing what you love.

2. Focus on one system at a time. Find a role model that most closely matches your ideal business model. Learn the system. Master the system. THEN move on to add more.

EXTRA HELPFUL HINT? Model someone successful. Get whatever version of the system you can afford (home study, teleseminar series, one-day seminar or intensive seminar). Don’t give up until you’ve stepped through the system at least once or twice with your audience. If you run into a problem, rather than going on to the next ‘bright shiny object’, hire a coach who works with the system to work with you one-on-one as you implement the fine details in the context of your own business model.

3. As a California Girl turned Oklahoma Girl turned California Girl, I learned that sometimes you have to take one step forward and two steps backward. It takes a lot of skills to really be a successful entrepreneur. This means you sometimes hit a wall and have to stretch past those moments in order to succeed. Common examples include: networking challenges, shameless self promotion challenges, and the challenge of intiating and closing $ALE$ can sometimes be a big wall]. Be persistent. If you stay the course, then you keep moving across the dance floor.

EXTRA HELPFUL HINT? Focus on the rhythm of your song and just keep two stepping. Keep stretching. Have a good cry [ladies] or pound the desk [gents]… Then pick yourself up and keep going. Problem solve. Don’t let anything stop you. Even major setbacks teach you important lessons. At some point, you will go the distance.

Remember there is a gestation period as we live into the life we’ve imagined… Bamboo takes 7 years to sprout. Just like bamboo, most of the super successful entrepreneurs I know took 7 years to sprout and figure out their “overnight success” magic formula… ;)Truth is even overnight successes took time to live into their seeming overnight success. So be gentle with yourself, be persistent by taking daily action, and remember to keep your eye on the prize with full faith it is already yours…

Live Into It… :)CC

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Sep 23

Tonight I’m up late working on OUR dreams… I can sometimes be a night owl, so this is not a chore. I love the process… Yup, we all choose to take action so that we can Live Into It!

I found this cool video while I was in process… At one time I lived in New York - in my former life as a day trader - now I’m an “Individual Investor”… ;)

One of the things I love about New York is the diversity of the people and the beauty in the seemingly unseeming (whatever that means - in this case I’m referring to “I DREAM OF LOVE…” graffiti - the writing’s on the wall…)

I’m half asleep and heading off to bed after this post… Sweet DREAMS!!! :)

DREAM from Seth Aylmer on Vimeo.

Hope you enjoy and find some inspiration to fuel your day…

Live Into It… :)CC

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Sep 17

“Take the first step… You don’t have to see the whole staircase, just take the first step…”
– Martin Luther King, Jr.

Believe In The Power of Your Dreams… Our Dreams Do Come True…

Congratulations Paul Potts for Living Into The Life You’ve Imagined… I LOVE the CD! To my fellow bloggers, it is already on iTunes in case you’re curious!!! I look forward to seeing Paul Potts LIVE IN CONCERT one day soon…

Live Into It… :)CC
Christine N. Cibula, M.S.
www.LiveIntoIt.com

P.S. Thanks Mom for sharing these amazing videos!!! And thank you for always believing in the power of my dreams, your dreams and all of our dreams…

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Sep 17

Alexandria K. Brown Online Success Blueprint WorkshopA lot of people say they’ve got what it takes to teach you all of the components of an Online Success Blueprint. I’ve learned from some great mentors, but the clearest and most successful approach I’ve learned is from my mentor and close friend, Alexandria K. Brown. You may know Ali by a number of her products including BOOST BIZ WITH YOUR OWN EZINE, ONLINE SUCCESS BLUEPRINT WORKSHOP & WORKSHOP MARKETING SECRETS. All of them are GREAT. When it comes to anything Ali teaches including signing up for her weekly Ezine, I recommend, JUST DO IT! :)

I attended her first ever Online Success Blueprint Workshop two years ago. My mom, and business partner, found Ali through Lorrie’s newsletters. She called me from Tulsa, Oklahoma and said, “I want you to save the date for a fun yacht party…” I agreed and plugged it into my calendar.

Then, using The Art of Persuasion, she said, “Oh, one more thing before we get off the phone. Will you please get on your computer and read this one web page page while we’re on the phone. We need to make a decision before midnight tonight.”

I was so reluctant I can’t even begin to tell you. I had just wrapped the final project I had been working on with a long-term 3-year client, and I decided I was ready to launch my own business. Admittedly, I was feeling burned out, excited and overwhelmed in my life. I couldn’t even begin to think of taking on one more thing. So I clicked on the link, complaining as I did it and expressing concern that my mom was falling for some sales pitch from some Internet marketer wanting to take advantage of her, and began reading.

I saw this really cute picture of Ali in a fun hat, and then next to a Koala bear in Australia and another in her cute VW and the next thing you know, I was about three or four paragraphs into it and I said, “Mom! We HAVE to go to this!!!” I converted in a few short paragraphs. I couldn’t believe my resounding, “YES!”. You’ll learn a thing or two about copywriting from Ali, too! ;)

Mom and I have been dreamers for a lot of years, co-creating wonderful images in our minds about business visions we wanted to accomplish. I had been great at getting it done for clients, bringing in $750,000.00 in our first year of sales (EST. $5,250,000.00 to date) and press releases that still pull on Google 7 years after I wrote them. But I still hadn’t been able to implement it all for myself, for us and our business visions. So by midnight, we were signed up, mom had her flight to San Diego lined up, and we were planning what outfits we were going to wear to Ali’s Big Birthday Bash on the yacht.

Mom flew out and we got busy and incorporated Strategic Living, Inc. right before we went to Ali’s first ever Online Success Blueprint Workshop [OSBW]. We had lots of “ideas” that had been percolating, but no solid plan. I knew that what I learned from Ali literally cut my learning curve in half if not more… The experience? It was incredible! I actually feel so incredibly lucky to have been at the first ever OSBW, because it was such a sweet experience for us.

I tearfully thanked Ali at the end of the workshop and told her that she had given me wings for my dreams to take flight. I’m tearing up even as I write this remembering that day and seeing her response to what I said. She knew. I knew. It was a big moment - A DEFINING MOMENT - the kind you remember forever…

ALI’S ONLINE SUCCESS BLUEPRINT WORKSHOP WAS AND STILL IS THE BEST OVERALL INVESTMENT I MADE FOR MY BUSINESS. Ali has a great way of giving you everything you need and nothing you don’t to create a wonderful online business and develop a relationship with your clients through a consistent Ezine and SO much more. Plus you get to go back at a reduced rate if you need a repeat and a lot of people take her up on the offer simply for the networking opportunity.

Ali covers everything you need without all the stuff that will muck you up. Trust me, I did some other things that did muck me up and created more long-term confusion than short-term gains, and it took me awhile to unravel from the muck and get clear, back on track and focused on what Ali taught me. Don’t waste your time elsewhere. Master Ali’s system and get it working for you and then move on and tweak it if necessary.

I loved Ali’s workshop so much, we [Mom & I] attended the second workshop again with 10 or so repeat participants. I went back the third time to work the event for Ali just to be there in the energy, and I still learned new things I had not yet implemented… Ali’s Online Success Blueprint had everything I needed to keep it manageable to implement and get great results with my online businesses. She’s got another Online Success Blueprint Workshop coming up with an easy-pay program and even if you can’t make it, get logged in and listen to her PREVIEW CALLS - she gives away the candy store! I highly encourage you to go. I may even see you there! :)

I also worked with Ali as a project manager on “Workshop Marketing Secrets“… The product ROCKS if you think you are going to be giving workshops. You get TEMPLATES that are already mapped out for you to follow and personalize with your own unique voice and a step-by-step walk through where I personally interview Ali.

One more thing. In the last two years I’ve seen Ali go from super successful by most people’s standards (Multiple 6-Figure Income) to “Million Dollar Online Marketer” who is on target to become a multi-millionaire. She is part of the “New Rich” and loving every minute of it, enjoying several vacations each year, a beautiful beach house, and money in the bank to help take care of her family and give donations to organizations. She’s the real deal…

FAQ: YES, BUT DOES IT WORK?

In the last two years I’ve created several sites using Ali’s principles. I was one of her last few one-on-one coaching clients. Now she charges $10,000.00 for a day of one-on-one. In answer to the question, “Does it work?” take some time to see for yourself. These are the sites I’ve created using Ali’s ONLINE SUCCESS BLUEPRINT WORKSHOP.

www.Strategic-Living.com
Our parent corporation where I launched SEO PR [Search Engine Optimized Press Releases]

www.LivingWithLyme.com
www.LivingWithLymeBlog.com
www.LymeDiseaseRapidResponse.com
Thes sites were in response to my heartfelt mission & philanthropic contribution.

www.Geckoline.us
This is uur FLASHY FLASH site that we love because it is beautiful… It is super pretty to look at, but doesn’t convert because it doesn’t have any of the goodies Ali taught us. Plus, our web designer won’t give us his “proprietary flash conding content” so if something happens to him or his files or our site, we can’t work on our site. They should call that “web-jacking” and yes, I’m bitter about it after what has been spent on it… Plus, I can’t even get in there to add the stuff that would make it work for us. You know, all the things Ali warned me about. Gee, the stove really IS hot… :)

www.GetFitWithAloha.com
The Get Fit With Aloha! was born in Hawaii and we love, love, love it…
This site is our organic, fun, fitness, wellness, family & home for Aloha!

www.LiveIntoIt.com
This is where I bring to the table everything I have to offer and share…
I love helping people live into their dreams and I love living into our dreams…
I love being inspired and inspiring others to live into their dreams…

FAQ: WHAT IF I NEED HELP IMPLEMENTING THIS INFORMATION?

I have been working with Ali’s system for two years and work one-on-one with my coaching clients to help them fine-tune her system to their individual needs. If they hit a wall implementing something, I get them unstuck. Areas that we work on include but are not limited to:

1. Website Presentation & Critique
2. Information Product Development
3. Fine-Tuning the Niche & Modifying the Branding Message
4. Integration of Sales & Shopping Carts
5. Nuts and Bolts of Merchant Accounts, Sales Permits, & the Incorporation Process.
6. Business Cards, Flyers & Networking Materials
7. Expanding Lead Generation & Marketing
8. Methods for Client Follow-Up

To learn more about the Live Into It! Coaching Programs, CLICK HERE…

Live Into the Business Life You’ve Imagined…

Live Into It… :)CC
Christine N. Cibula, M.S.
Live Into It Coach & Consultant

P.S. Ali believed in me when I wasn’t so certain I believed in myself and continues to believe in me today. She opened opportunities and experiences to me that promoted huge growth spurts in my understanding and awareness as an Entrepreneur. I’ve been both coaching client of and project manager for Ali and it is a pleasure working with Ali in both roles… Thank you so much Ali for giving me my wings!!! :)

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Sep 13

Who? What? When? Where? Why? How?

Lorrie Morgan-Ferrero Red Hot Copywriting Mentor Extraordinaire...  :)

Who?

Who taught me?

Lorrie Morgan-Ferrero

What did she teach me?
The subtle nuances of copywriting, specifically SALES LETTERS.

When?

Lorrie was my introduction to the world of true Entrepreneurship two years ago. I had one primary client who I had been working with for 3 years, and I had just finished writing a medical book to launch his business. My mom, Katherine Cibula, who subsequently became my business partner and Vice President of our parent company Strategic Living, Inc., went to a Shared Vision Network meeting here in San Diego where Lorrie was presenting. She came home and said, “I’ve met someone who is going to become a wonderful friend of yours over the years and I bought her product - RED HOT COPY.”

Lorrie’s product blew my mind with all the amazing content. It is award-winning and full of fantastic copywriting information. I learned a tremendous amount by simply reviewing her materials and doing the exercises.

So I went the next step and took her RED HOT COPYWRITING BOOTCAMP. This is where the magic really took hold for me personally. As an alumni, I get to come back year after year and retake the RED HOT COPYWRITING BOOTCAMP, so I do to sharpen my skills. This is my third round and I always learn something new. Plus, Lorrie always updates the content so I look forward to the new additions in the new editions! :)

Lorrie just started her Fall 2007 Boot Camp and if you still want to join, there is time to catch up with the first class and engage in the next three classes. You’ll become an alumni, so you can come back and participate again, PLUS you get free access to the RED HOT COPY FORUM and the STERLING MEMBERSHIP for THREE months. Now these calls are amazing because Lorrie gets lazer-focused. Many of the resources she shares I’ve ONLY heard about from Lorrie. I’m a self-proclaimed “Information Junkie” and I often hear “overlap” from one person to another, but I’ve come away from my STERLING CALLS with Lorrie consistently knowing more “TOP SECRET” Internet marketing information and business planning strategies than beforehand.

Where?

ANYWHERE… You can be anywhere and access Lorrie’s calls by phone and Internet. Now she’s doing some really amazing WEBINARS and I love her visuals. She condenses a ton of information into her slide shows, handouts and webinar presentations. Plus you can always download the .MP3 or listen to the audios in the forum, so even if you have an important business meeting you can’t miss, you can still come home, heat up a cup of tea, kick of you heels or dress shoes and dig into the calls.

Why?

* Increase sales conversions.

* Connect with your “Tarket” [Lo’s phrase for “Target Market”].

* Learn the specifics of copywriting done right since it is the most expensive piece of your business to outsource. If I remember correctly, the last time I asked, Lorrie was charging between $10,000 - $20,000 for ONE sales letter which is still a bargain considering I have a client who earned $60,000 overnight for the launch of a highly niched product with one of Lo’s sales letters, so the going rate is WELL worth it!!! Just imagine the money you’ll save and the money you’ll earn by really mastering the skill of RED HOT COPYWRITING!

How?

CLICK HERE to learn more about Lorrie Morgan-Ferrero’s FALL 2007 RED HOT COPYWRITING BOOT CAMP and UPCOMING ONE DAY SPEEDCOPYWRITING WORKSHOP!

Live Into the Life You’ve Imagined…

Live Into It… :)CC
Christine N. Cibula, M.S.
www.LiveIntoIt.com

P.S. Lorrie is an amazing mentor and close friend of mine. Not only does she provide top notch information - important stuff you won’t get anywhere else - she’s a total sweetheart. She has fine-tuned all my copywriting skills as well as some specific businss planning and mind mapping skills and continues to do so. Thanks Lo! :)

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Sep 12

Christine N. Cibula, M.S. CEO Live Into It - A Division of Strategic Living, Inc. A California CorporationWelcome to Live Into It! This site was created with the intention of helping you live into the life you’ve imagined. Who am I? I’m the coach and consultant to get you from where you are now to where you want to be in the least amount of time by helping you find the most direct path and the exact training and information you need. Together we map the plan and plug in the necessary pieces you need in order to get you from where you are now to where you want to be. This means no wasted time and a fast track to your success.

Live Into It… :)CC
Christine N. Cibula, M.S.

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